Overview:
Platformly is a troupe of innovative tools that automate multi-channel marketing. Platformly offers all the specialized tools that you require or need to start and grow a successful online business or enterprise, from lead generation to customer conversion and raving brand advocates. It presents the most important information about your company right at your fingertips. With real-time dashboards, Platformly assists you in understanding every facet of your business or organization, and it also helps you gain real-time insights that ultimately help you in increasing and generating more revenue. Platformly also offers unmatched cost savings and scales as your business expands. Platformly streamlines marketing attribution just by precisely tracking customers and interactions throughout your entire marketing funnel across various campaigns and channels. You can gain an unmatched level of insight into what drives growth, who your most devoted customers are, and which marketing initiatives result in the greatest sales. It simply helps you with smart marketing campaign tracking with interactive dashboards for quantifiable outcomes. From the very first click to the very last, Platformly assists you in understanding and optimizing user and customer interactions with your brand or business, increasing customer conversion rate, and generating higher revenue.
About Platformly:
Platformly is a robust but user-friendly business management and marketing automation tool for busy business owners who are focused only on growth. With the help of Platformly, you can learn more about the performance of your entire business, organization, enterprise, or company with Platformly than you would with just one email or landing page. Not just one Facebook ad, but an entire picture of your campaigns, is revealed to you with its advanced features. You won't just comprehend a demographic; you'll also comprehend how each person interacts with others. Platformly takes the mystery and conjecture out of your marketing, allowing you to concentrate on the factors that contribute to growth and profitability. Your most crucial business metrics are provided by Platformly's dashboard feature tools and are condensed into a single, fully customizable dashboard. They provide a real-time snapshot of your company's activity, with the option to drill down and access the precise data you require at any given moment. Platformly is your one and only campaign management command center. Using the link tracking feature, it tracks campaign effectiveness, user interactions, sales, and everything else in between and beyond. Platformly is one location where customer relationships are managed and strengthened.
With Platformly CRM, you can view all previous interactions with your brand by selecting a contact or browsing the list of contacts. Real-time updates to all data are done automatically. Platformly offers unique tools for acquiring new customers that are intuitive, ranging from fully functional landing pages to opt-in forms that are behavior-driven. All of them feature a simple drag-and-drop user interface to aid in the quick launch of successful campaigns. It also offers an email marketing feature; it sends the appropriate message to the appropriate person at the appropriate time. Sending stunning, responsive event-driven or broadcast emails with one of the highest delivery rates in the market is quite easy using Platformly’s visual email builder. With the help of event-driven campaigns and intensely personalized experiences, its marketing automation tools convert a large volume of cold traffic into brand advocates. Without writing a single line of code, you can do everything visually. Real-time insights and analytics dashboards make your crucial business data readily available. You can measure and examine every aspect of your marketing and sales; therefore, you can confidently make decisions.
Company’s Services:
The company offers the following advanced service solutions to businesses and organizations;
Scale your SaaS with a comprehensive tool for data-driven expansion.
- With intelligent automation service for SaaS, you can easily convert more and more free accounts into paying customers.
- Automate your introduction series, onboarding, and many other SaaS-specific sequences, along with campaigns for churn reduction.
- Make dynamic automation workflows for your organization and customize each user's and customer’s marketing communication. You can also improve your lead segmentation.
Use marketing automation and performance reports to encourage more customers to complete their purchases.
- It has all the marketing features that your eCommerce business or store requires to drive higher revenue.
- It ultimately improves your e-commerce business or store growth rate (not by altering physical items) with the help of some innovative reporting stats that are generated or extracted from tracking features and configured marketing automation.
With sophisticated marketing automation and performance reports, you can attract your customers.
- It enables digital agencies to offer comprehensive solutions, such as analytics, marketing automation, and email marketing, that are beloved by their customers.
- It increases all the leads and sales that visitors to your client's websites generate.
- It also automates the retention and onboarding processes and provides them with important email and sales statistics access.
You can grow your small or medium-sized business or organization with the help of an intuitive marketing platform.
- Platformly assists small to medium-sized businesses like yours in implementing the best email and text message campaigns and then automating their marketing in a chronological and systematic order to increase sales and revenue.
- Its real-time analytics available to users 24/7/365 will ultimately help you to make the right and informed decisions.
Pros
There are certain features and applications of Plaformly that you will definitely fall for;
- You won’t have to pay extra money to get 10+ different pieces of marketing software. This is the feature that makes Plaformly stand out in the market. It has many features, and with its help, you can manage your entire business from a single place. Its customer support community is also amazing. You can customize the site according to your needs and requirements.
- Its email marketing automation tool not only values money but is also easy to use. Its CRM & integration tools simplify and automate your entire sales, leads, and your marketing system too.
Cons:
There are some negative elements of Plaformly that one should consider;
- It lacks a landing page template, also the option forms in the application can’t be rated as good.
- The learning curve of this application is somewhat difficult, and a bit too complicated for a beginner to understand. However, if you get a hand of this you can easily drive it to every corner of your needs.
- It has a few bugs and issues with the Email template, email temples work fines and are good but sometimes when you deal with static sites it won’t work properly.
Conclusion:
Platformly can assist you in tracking the success of campaigns, sending personalized emails, and keeping track of interactions across various marketing funnel channels. Platformly is basically a set of specialized marketing automation tools made to support small- and medium-sized business owners and growth marketers in nurturing acquired leads. A/B testing, multivariate testing, social media marketing, lead scoring, tracking website visitors, drip campaigns, lead management, and campaign management are important features. Teams using Platformly can easily make use of the CRM module to automatically extract, gather, or update lead profiles using the input information obtained from external sources like Google and other social sites. It also gives you real-time insights into churn rates, new email subscribers, and the amount of money that was made in the previous few hours, all of which are available through the business dashboard. Through the use of its built-in widgets and integrations from external sources, the dashboard can be created and tailored to meet individual needs. Users of Platformly's email marketing tool can easily send emails to contacts, create certain customizations, and create expert emails using the drag-and-drop email builder. You can also set up targeted follow-up project sequences. Link tracking, sales pipelines, custom domains, webhooks, audience segmentation, sales reports, contact management, analytics, opt-in forms, email marketing templates, SMS marketing, and autoresponders are additional features provided by the application.