Overview:
The Simplicity CRM customer relationship management software is user-friendly and quite easy to work with. Simplicity gives you a unified view of your customers and gives you tools to pull together information about your customers and marketing from a variety of reliable sources. These tools target and segment customers based on their profiles and behaviors, respectively. Simplicity also has tools for managing campaigns that can be used to build, manage, test, and run campaigns on any channel. These tools can also be used to track responses in many different media and languages. It gives you tools for social media platforms that let you combine information about your followers, keep track of conversations, and make it easier to share your content. You can also use reporting and analytics tools to get insights from analyzed data quickly that you can act on. The full-featured multimedia and multilingual campaign management tools of simplicity let users create, test, and run campaigns on any channel and in as many as nine different languages, such as email, social media, SMS, WeChat, PDF, call centers, or print.
About us:
The Simplicity CRM software is perfect for all small and medium-sized enterprises, organizations, and businesses; it is both powerful and user-friendly. The Simplicity Enterprise CRM Solution delivers CRM and campaign management tools that are quick, dependable, and quite easy to use. These tools are specifically designed to manage customer relationships. Simplicity CRM also offers tools for managing data and creating a single customer view that can be used to aggregate information about customers, clients, and marketing campaigns. That data is extracted and taken from several other sources. You can easily work with that data to understand your customers' behavior, nature, and preferences. Simplicity CRM has tools for targeting and grouping customers based on their profiles and behavior. These tools use a customer's extensive profile information and data about how they act. Its campaign management tools let users create, manage, test, and run campaigns on any channel, as well as keep track of responses using a variety of media and languages. You can use Simplicity CRM tools on social media sites to get information about your followers, keep track of your interactions, and make it easier to share your content. Simplicity CRM Platform assists users with tools for reporting and analytics that can analyze data and quickly provide insights that can be put to use. Simplicity can easily manage all different kinds of consumer and marketing data since its data structure is relational and fully customizable. The Simplicity CRM Platform can be used as a CRM SaaS or it can be installed in the data center of your organization.
The history of the company: Since 2001, when Simplicity was first created, its team members have been constantly improving and expanding the Simplicity technology platform, taking client feedback into account and coming up with new ideas to make sure that the CRM and loyalty platform they offer is the most advanced one on the market.
Today, "Simplicity" is the most awarded enterprise CRM solution in Australasia. It has received all levels of direct marketing awards, such as “the prestigious New Zealand Direct Marketing RSVP Grand Prix Award, multiple Gold RSVP, Silver RSVP, and Bronze RSVP awards, and multiple Gold NEXUS, Silver NEXUS, and Bronze NEXUS award winners for work in both New Zealand and Australia. These awards were given out by the Direct Marketing Association of Australasia (DMA).”
Company's Services:
Full-featured multi-media and multilingual campaign management studio that allows users to create, test, and run campaigns on any channel and in as many as nine different languages, such as email, social media, SMS, WeChat, PDF, call centers, or print.
Using automated cycles and triggered campaigns, leads can be qualified and scored, prospects can be turned into customers, and the value of existing customer relationships can be increased.
Integrate the information from your social media accounts with the information from your customers' profiles; keep an eye on how people interact with your company's or brand's social media accounts and pages; make it easier for people to share your content on social media.
Your database has built-in data cleaning, matching, and merging tools that make sure there are no duplicates in it. When a customer is found in more than one source system, the records for that customer are combined to make a fuller picture of that customer, with all of their purchase and interaction histories tied to a single record.
Simple and easy to use, as well as providing multi-channel tools to reply to customers through the channel that is most relevant for the interaction
A configurable call workspace has a lot of different functions and displays that make it easy for agents to get all the information they need to handle incoming and outgoing calls.
- Reporting and Statistical Analysis
Obtain insights rapidly with strong charting and analytical tools that are also very customizable. You can find out how well your campaign worked, evaluate and tweak your segmentation plan, compare the results of your tests and control groups, and much more.
Using web services, your current systems, websites, and applications, as well as any third parties, can access the single-view database. Using the database as the single source of truth and information for consumer data, connected systems can be used to verify, read, write, and update the database.
In just a few minutes, you can make web pages, microsites, competitions, surveys, and polls on Facebook. The data you collect can be saved directly to the database and used for reporting and campaigning in the future.
- In the cloud or On-premises Hosting
cloud-based (CRM SAAS or CRM PAAS) for rapid deployment and convenience with the security, performance, and availability to fulfill the most stringent standards; alternatively, you can choose to implement on-premise if that is what you prefer or are used to.
You can first define the lead qualification, engagement, and conversion propensity scoring models, and then use the scores to adapt your communications with leads, prospects, and customers.
Pros:
- Simplicity Enterprise CRM is quick, and with this, you can bookmark all the important sites that you preferably use the most right on the homepage.
- Simplicity Enterprise CRM benefits your business, automates every complicated process seamlessly, aware you of your customers and new prospects, and helps you track all the processes. Its tools and features speak well and have been awarded so many times.
Cons:
- Simplicity Enterprise CRM functions really well. However, sometimes finding minor things that you need while working is a little problematic, it often takes a while as there are so many needless files and folders for you to search through.
- The software doesn't seem to have any downsides or drawbacks.
Conclusion:
Simplicity CRM is a complete customer relationship management program that handles analytics and reporting, marketing tools, database management, customer contact management, and case management. You can easily turn functions on or off with a single package that includes data management, multi-channel campaign management and execution, a call center, loyalty, and reporting. This means that when your requirements shift, the capabilities of your database will also shift along with them, without the need for integration with any extra software. This guarantees that both your time and your financial investment are protected at all times. The Simplicity CRM platform is a fully integrated relational data repository and multi-media, multi-language campaign management platform that controls all communications and interactions with clients. It is perfect for businesses and organizations that are into quick-service restaurants, airlines, department stores, supermarkets, franchisees, and others. It's not enough to just sell a customer their first car when you're in the auto sales business. It is about cultivating a long-term, faithful relationship between the customer and the brand. The majority of the world's car manufacturers have selected Simplicity Automotive as their supplier. The relational and flexible data structure that comes with Simplicity allows it to manage all different kinds of customer and marketing data. Simplicity's data management, execution and management of multichannel campaigns, loyalty, reporting, and reporting capabilities are all part of a single package. The transition between each of these functions is really simple.